Knorr creates new record with most number of tapa dishes served in one day.
Tapa in 100 Ways. Unilever Food Solutions Philippines, together with 10 Filipino culinary innovators, sets a record in the Philippines with most number of tapa dishes served in one day made possible with Knorr Liquid Seasoning—the choice marinade of chefs and cooks in elevating the taste of dishes.
Filipinos love for beef tapa is undeniable. It is a favorite and signature dish that both locals and foreigners will find in almost all households and restaurants in the Philippines.
Tapa came from the Sanskrit word tapas, which means “heat.” It was an ancient, pre-Hispanic practice of drying boar or deer meat under the heat of the sun to preserve them. Over the years, Filipinos have learned to marinade the meat with soy sauce and other seasonings prior to drying to give more taste to it.
Record-breaking tapa dishes in one day
In a record-breaking event hosted by Unilever Food Solutions (UFS) Philippines—the maker of Knorr, Lady’s Choice, Best Foods and Lipton, different kinds of tapa dishes were served showcasing the endless possibilities of using Knorr Liquid Seasoning for marinating and seasoning dishes.
Crispy Black Pepper Tapa by Chef Kit Carpio
Ensaladang Tapang Bangus by Chef Chris Bautista
Tapang Kabute Kropeck by Chef Dem Tulaylay
“As the preferred food service partner by chefs, cooks, and restaurateurs all over the Philippines, it is our joy and task to ensure that we continue helping them with the right set of products to make their dishes better for their customers,” shared James Benedict Carreon, Managing Director of UFS Philippines. “Through the Knorr Tapa Fiesta, we have showcased how Knorr is every chef’s choice of ingredient to elevate the taste of Filipino dishes.”
Knorr Tapa Fiesta serves 100 different kinds of tapa dishes in one event
UFS partnered with and challenged ten distinct chefs across the Metro to create their ten signature and unique tapa dishes. The different tapa dishes feature different tastes, texture, and even inspirations that went beyond imagination.
“This is a one of a kind event that has been made in the Philippines,” said Jacque Ruby of MakeHistory.ph, a community that celebrates everyone who would like to be part of history, also A&E Networks Asia Head in the Philippines. “This sets a new record that Filipinos should be proud of!”
Filipinos celebrate love for tapa on Knorr National Tapa Day
In celebration of this record-breaking event, Knorr extends to Filipinos the celebration of their love for tapa through the Knorr National Tapa Day happening on January 29, 2016.
Knorr National Tapa Day
For one day, Filipinos can celebrate their love for tapa through a one-day nationwide promotion where they can enjoy two platefuls of tapsilog for the price of one.
Filipinos can visit UFS’ TAPArtners nationwide such as Tapa King, Rufo’s, Countryside Steakhouse, Merzci Bakeshop & Restaurant, Floyd’s, and Taps for the buy one, take one promotion.
Starting store opening hours, Knorr National Tapa Day TAPArtners will treat the first 100 dine-in customers to a buy 1 take 1 promo. This promo applies to all ala carte tapsilog meals offered by participating establishments.
“Tapsilog is an all-day favorite meal by Filipinos,” shared Chef Brando Santos, UFS Senior Sous Chef. “This favorite is best enjoyed with another Pinoy culinary staple—Knorr Liquid Seasoning, which develops the savory taste that chefs and diners look for.”
PARTICIPATING TAPARTNERS ON KNORR NATIONAL TAPA DAY
Filipinos can visit the following TAPArtners on Knorr National Tapa Day:
P&N Countryside Steakhouse – Robinson’s Mall, Imus City; Covelianda Road, Binakayan, Kawit; PMI Student Center, Brgy. Burol Main, Dasmarinas City
Countryside Sizzling House – Centralmall, Salitran Dasmarinas City; Molino
Taps – MTS, Bolton, Duterte, Palma Gil, Damosa
Floyd’s – Delgado, Atrium, Nelly’s, Ayala, Plazuela
Tapa King – Boni, Carpark, Chino, Cubao, E. Rodriguez, G.A. Tower, Jupiter, Link, Taft, Mega, NetPlaza, Pioneer, RCBC, Uni-oil Monumento, Tutuban, Davao, Cagayan De Oro, Banawe, Harrison, Santana Grove, SMDC Welcome Rotonda, Naga Road, Las Pinas, Katipunan, La Union, Antipolo
Rufo’s – A. Venue, Paseo Center, BF Homes, Pearl Plaza, Shaw, St. Benilde, UST, McKinley Hill, Market! Market!, SM Mezza, Eastwood, UP-Ayaland Technohub, Timog, Telus Cubao, Robinsons Galleria, Star Mall Las Pinas
Merzci Bakeshop and Restaurant – Luzuriaga, Silay, Bago, La Carlota, Sagay
Be inspired with more recipe ideas. Visit www.ufs.com.ph to see how using Knorr Liquid Seasoning as a marinade will elevate the flavors of your favorite restaurant dishes.